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CRACK OPEN
THE COOLER

Artboard 1_V2.png
PROJECT: Cooler 3.0
CLIENT: BWS & Endeavour X
AGENCY: M&C Saatchi

ECD: Avish Gordhan
GROUP INNOVATION DIRECTOR: Ben Cooper 
CREATIVE DIRECTOR: Sharron Edmunston & Brendan Donnely 
SNR ART DIRECTOR: Sam Rowlands
COPYWRITER: Angus Loxton 
WEB DESIGN: James Jamias 
MOTION: Bojan Bojic
PRODUCTION COMPANY: Zoo Republic

ARTICLES: 
CAMPAIGN BRIEF

Keeping a third-year running promotion "cool", while fixing all the system bugs and giving the whole thing a new experience, plus a lot more functionality? 

Introducing the Cooler 3.0.