Sam Rowlands is a multi-awarded Executive Creative Director at LePub and the visionary founder of Pink Chip, a groundbreaking investment initiative challenging bias against female leadership.

From a rural Australian farm to leading global creative and innovation at the industry's highest level, Sam’s has worked with the likes of Gucci, Nike, and Tourism Australia, bringing strategic creativity, data-driven innovation, and storytelling to the world’s most prestigious brands.

Her work has been globally recognised, earning Cannes Lions, D&ADs, The One Show, Effies, and Webbys, as well as major strategy and impact awards like Fast Company’s World-Changing Idea Awards. With a wealth of experience, Sam has also served as a judge at leading award shows across many categories, including creative excellence, innovation and strategy. 

Beyond advertising, Sam is redefining finance. Pink Chip’s US Index, launched in partnership with UN Women, has outperformed the S&P 500 by over 80% in a 4-year period, proving the economic power of female leadership. Featured on Bloomberg, Forbes, and major financial platforms, Pink Chip is shifting investment behaviour with data-driven insights and undeniable results.

A champion for creative and financial equity, Sam mentors emerging female talent and drives change across industries. Her work proves that creativity, strategy, and innovation aren’t just powerful—they’re transformative.